Career Study at Buchanan PR: How It Impacted Me

– Gabby Guarnaccia High school is one of the most important times in a person’s life. It is full of learning new things, discovering yourself and experiencing new opportunities. As a senior this year, I have been pushed to try as many new experiences and opportunities as I can before I head off for college. … Keep reading

Three Reasons Your PR Firm Should Make Friends

It’s easy to see business as a zero-sum game, dominated by competition between firms to secure limited resources and the best clients. However, one of the most beneficial things you can do to inject new ideas and a fresh perspective into your business is to interact with other professionals in the field – basically, you … Keep reading

PR Pros, It’s Time to Pay Up: #SubscribeToTruth

For those of us in the profession of public relations, the rise of fake news and the attacks on legitimate media outlets have been deeply disturbing. The Code of Ethics developed by our industry’s leading professional association, PRSA, calls out honesty as one of six, key professional values that its members uphold: We adhere to … Keep reading