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Archive for December, 2016

4 Ways to Take on the Holiday Season like a PRo

Posted on: December 21st, 2016 by Lesley Amy 1 Comment

The weather is cold, the stores are packed with shoppers, and you are well on your way to finalizing the dinner menu while figuring out what you’re going to get dear Aunt Nadine for the family gift exchange this year. ‘Tis the season, right? But your client has an event this week, you have a […]

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4 Things About Digital Health That Could Matter to Healthcare PR

Posted on: December 12th, 2016 by Staff 1 Comment

– Anne Buchanan and Megan Keohane On Tuesday, November 29, 2016, agency president Anne Buchanan and I attended an event on mobile technology in healthcare, organized by the Greater Philadelphia Chapter of the Healthcare Businesswomen’s Association (of which we are both members). Now, you may be wondering, “Why attend a healthcare industry event? Don’t you […]

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5 Ways to Develop a Pitch When You’re Out of Ideas

Posted on: December 6th, 2016 by Joe Cerrone 1 Comment

Public relations professionals spend a large amount of time engaging in media relations—writing pitches, contacting reporters and hoping to land a top tier placement for clients. Developing pitches that perfectly fit into a client’s niche can be difficult and even the best of us run out of ideas from time to time. If you ever […]

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// // Commented by Jon Ericson, 29Feb2016 // // // //