Four Quick Ways to Enhance Your Website

There are myriad factors to consider when assessing the quality of a website—from aesthetic design and layout to the type of content presented and its overall standing in search engines. Sometimes, planning basic website improvements becomes a trip down the rabbit hole, with conversations jumping from slight modifications in copy to whole-scale redesigns. Nevertheless, for … Keep reading

Surviving the World of PR

“Survivor” recently announced the cast for its upcoming 33rd season, which premieres September 21. Before I go any further, I’ll answer your question. Yes, “Survivor” is still on the air. Any time I tell people I’m a die-hard “Survivor” fan (I’ve tried out for the show multiple times and may use this blog post to … Keep reading

Public Relations vs. Journalism

It’s 10:30 a.m. in the newsroom, and our newscast has just wrapped up. That’s when the calls start. My phone lights up, as pitches and press releases begin to pop up in my inbox. I wonder what it’s like to live the life of a PR representative – to supply information and connect sources with … Keep reading

Design and PR

–Laura Tabbut On my first day at Buchanan Public Relations as the agency’s first-ever Graphic Design Intern, I wasn’t really sure what I would be doing for the company. Of course I did my research on PR firms and discussed general ideas for what I would be doing in my interview, but I was still … Keep reading